Privacy policy
Last updated: 05/06/2024
This Privacy Policy explains how Hik Guru/Bear Watch CCTV LTD collects, uses, stores and protects your personal information when you visit our website, place an order, contact us, create an account, sign up to marketing, or use any of our services.
This website is operated by Bear Watch CCTV LTD.
For the purposes of UK data protection law, including the UK GDPR and Data Protection Act 2018, we are the controller of the personal information we collect and use about you.
1. Who we are
Trading name: Hik Guru
Email: info@bearwatchcctv.com
Business address: 4 Brandon Ave, Manchester, M22 4BF, UK
Business registration number: 12076823
VAT number: Not currently VAT registered
If you have any questions about this Privacy Policy or how we use your personal information, contact us at:
2. Why this policy is important
When we collect personal information from you, we must provide clear privacy information at the time your data is obtained. The ICO explains that privacy information should tell people who is using their data, why it is being used, the lawful basis, who it is shared with, how long it is kept, and what rights people have.
This policy explains those points.
3. Personal information we collect
We may collect and use the following types of personal information:
- name;
- billing address;
- delivery address;
- email address;
- phone number;
- order details;
- payment status;
- delivery information;
- account login details, if accounts are enabled;
- communication history with us;
- returns, refund and warranty information;
- fraud prevention information;
- IP address;
- device information;
- browser information;
- website usage information;
- cookie and tracking information;
- marketing preferences;
- reviews, feedback, photographs or other content you send to us.
We do not store full card payment details. Payments are handled by third party payment providers.
4. How we collect your personal information
We collect personal information when you:
- visit our website;
- place an order;
- create an account;
- contact us by email, website form, social media, phone or message;
- request support;
- request a return, refund or warranty claim;
- sign up to marketing;
- leave a review;
- interact with our website, adverts or emails.
Some information is collected automatically through cookies, analytics tools and Shopify’s ecommerce platform.
5. How we use your personal information
We use your personal information for the following purposes:
| Purpose | Examples | Lawful basis |
|---|---|---|
| Processing orders | Taking orders, confirming purchases, arranging delivery, sending order updates | Contract |
| Taking payment | Processing payments, refunds and payment status updates | Contract / legal obligation |
| Delivery | Passing delivery details to couriers and fulfilment providers | Contract |
| Customer support | Responding to enquiries, product questions, order issues and complaints | Contract / legitimate interests |
| Returns and warranty claims | Handling returns, refunds, damaged goods, faulty goods and warranty issues | Contract / legal obligation |
| Fraud prevention | Checking suspicious orders, preventing chargebacks, protecting our business and customers | Legitimate interests |
| Website operation | Running the Shopify store, maintaining security and website functionality | Legitimate interests |
| Legal compliance | Keeping records, accounting, tax, consumer law and regulatory obligations | Legal obligation |
| Marketing | Sending marketing emails or offers where permitted | Consent / legitimate interests |
| Analytics | Understanding website performance, customer behaviour and store improvements | Consent / legitimate interests, depending on the cookie/tool used |
| Reviews and feedback | Publishing or using customer reviews, testimonials or feedback | Consent / legitimate interests |
The ICO states that organisations need a lawful basis for processing personal data, and the relevant basis depends on the purpose and context of the processing.
6. Shopify
Our online store is hosted by Shopify. Shopify provides the ecommerce platform that allows us to sell products and services to you.
Shopify may process personal information on our behalf, including order details, customer details, payment status, checkout information, website usage information and other data needed to operate the store.
Shopify also explains that personal data from customers in the UK, EEA and Switzerland is initially processed by Shopify International Limited in Ireland, with Shopify affiliates and subprocessors helping process personal data under Shopify’s data processing arrangements.
7. Payment providers
When you make a purchase, payment is processed by third party payment providers.
We may receive payment status information, transaction references, billing details and fraud checks, but we do not store your full card number or full payment details.
Payment providers may process your information according to their own privacy policies and legal obligations.
8. Delivery companies
We share the information necessary to deliver your order with delivery companies, couriers and fulfilment providers.
This may include:
- your name;
- delivery address;
- email address;
- phone number;
- order reference;
- parcel details;
- delivery instructions.
This is necessary so your order can be delivered and tracked.
9. Marketing
We may send you marketing emails where you have signed up to receive them or where the law allows us to contact existing customers about similar products or services.
You can unsubscribe from marketing emails at any time by using the unsubscribe link in the email or contacting us at:
We may still send non-marketing service messages about your order, delivery, payment, return, refund, account, support request or legal notices.
10. Cookies and tracking
Our website may use cookies and similar technologies.
Cookies may be used to:
- make the website work properly;
- remember your basket;
- enable checkout;
- keep the website secure;
- analyse website performance;
- understand how visitors use the website;
- personalise content;
- support advertising and marketing.
Some cookies are necessary for the website to function. Other cookies, such as analytics or advertising cookies, may require your consent depending on how they are used.
You can manage cookies through your browser settings and, where available, through our website cookie banner or privacy settings.
The ICO provides specific guidance for organisations on cookies, similar technologies and direct marketing.
11. Fraud prevention and security
We may use personal information to detect, investigate and prevent fraud, misuse, unauthorised access, chargebacks, suspicious orders, abuse of our website, and breaches of our terms.
This may include checking order details, IP addresses, payment status, billing and delivery information, customer history and other fraud indicators.
This is necessary to protect our business, customers and website.
12. Who we share your personal information with
We may share your personal information with:
- Shopify;
- payment processors;
- delivery companies and couriers;
- IT and website service providers;
- email and communication providers;
- analytics providers;
- marketing platforms, where used;
- fraud prevention providers;
- accountants, bookkeepers or professional advisers;
- insurers;
- legal advisers;
- regulators, law enforcement or public authorities where required by law.
We only share information where necessary and where we have a lawful reason to do so.
13. International transfers
Some service providers may process personal information outside the UK.
Where personal information is transferred outside the UK, we rely on appropriate safeguards where required by law. This may include adequacy regulations, standard contractual clauses, data processing agreements or other lawful transfer mechanisms.
14. How long we keep your information
We keep personal information only for as long as necessary.
In general:
- order records are usually kept for accounting, tax, legal and customer service purposes;
- communication records may be kept to manage enquiries, disputes and support issues;
- return and warranty records may be kept for the duration of the relevant claim period;
- marketing records are kept until you unsubscribe or withdraw consent;
- website analytics and cookie data may be kept for shorter periods depending on the tool used.
We may keep some information for longer where necessary to deal with disputes, chargebacks, legal claims, fraud prevention, tax records, accounting obligations or regulatory requirements.
15. Your legal rights
Under UK data protection law, you may have the right to:
- access the personal information we hold about you;
- ask us to correct inaccurate information;
- ask us to delete your information in certain circumstances;
- ask us to restrict how we use your information;
- object to certain uses of your information;
- ask for your information to be transferred to another provider in certain circumstances;
- withdraw consent where we rely on consent;
- complain to the ICO.
These rights are not absolute and may depend on the circumstances.
To exercise your rights, contact us at:
16. Complaints
If you are unhappy with how we use your personal information, please contact us first at:
You also have the right to complain to the UK Information Commissioner’s Office.
ICO website: ico.org.uk
17. Children
Our website and products are not intended for children.
We do not knowingly collect personal information from children. If you believe a child has provided personal information to us, please contact us.
18. Keeping your information secure
We take reasonable steps to protect personal information from unauthorised access, loss, misuse, alteration or disclosure.
However, no website, online store, email system or internet transmission is completely secure. Customers are responsible for keeping their account login details secure where customer accounts are used.
19. CCTV products and customer responsibility
We sell CCTV and security products, but we are not responsible for how customers install, configure or use supply only products.
If you install CCTV, you may have your own responsibilities under privacy and data protection laws, especially if your cameras record outside your private domestic property or are used for business purposes.
Customers are responsible for ensuring their CCTV use is lawful, including camera positioning, signage, audio recording, storage, access control and responding to any data protection obligations that may apply.
20. Changes to this Privacy Policy
We may update this Privacy Policy from time to time.
The latest version will be posted on this page. The date at the top of this policy shows when it was last updated.
21. Contact us
For questions about this Privacy Policy or your personal information, contact:
Hik Guru
Email: info@bearwatchcctv.com
Telephone: 0800 599 9535 WhatsApp: 07541 889 864